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Overview

Get everything you need (and nothing you don’t) with WebFX’s PPC services. From building to implementing to managing, WebFX provides a turn-key solution to pay-per-click management. Discover how our customizable services can drive significant revenue for your business, just as they have driven more than $10 billion in revenue for our clients.

PPC audit

With an in-depth PPC audit, your dedicated account manager can develop data-backed recommendations for your pay-per-click strategy. Plus, they can ensure the health of your ad campaigns, verifying the setup and optimization of your account, campaigns, and ad groups.

Other areas your audit will evaluate include:

  • Competitor ads
  • Bid optimization
  • Advertising assets, like images, landing pages, and ad copy
  • Tracking
  • And more

Based on our PPC management company’s research, your account manager will develop a custom recommended PPC marketing strategy for your business.

Ad creatives

Building, launching, and optimizing ad campaigns is easy with WebFX’s pay-per-click services. As a full-service PPC advertising agency, WebFX maintains the in-house talent needed to create, launch, and manage a successful ad campaign, which means we take care of:

  • Setting up ad campaigns
  • Designing ad graphics
  • Writing ad copy
  • Building ad landing pages
  • Creating audio or video ads

With WebFX, it’s possible to move faster than the competition and launch compelling ads that attract (and convert) your target audience. You also skip the hassle of fighting for in-house design time and eliminate the downsides of hiring a freelancer with our PPC advertising services.

First-party data activation

First-party data is one of the most powerful tools at your organization’s disposal, which is why our pay-per-click advertising services make using first-party data in digital advertising fast and easy — versus time-consuming and tedious.

With access to RevenueCloudFX, you can collect, store, and send first-party data anywhere — including your favorite ad platforms, from Google Ads to Facebook Advertising. And guess what? You don’t have to lift a finger to make it happen.

Data eligible for activation includes:

  • Customer relationship management (CRM) data
  • User lists, like newsletter subscribers
  • Deanonymized website data

With first-party data powering their ad campaigns, our clients have improved PPC’s ROI by 25%, on average!

Full-funnel ROI tracking

Measure pay-per-click’s return on investment with unparalleled accuracy through RevenueCloudFX. With RevenueCloudFX’s full-funnel tracking, it’s possible to measure which channels, ad campaigns, and even URLs impacted a user’s journey from visitor to customer.

With this level of insight from your PPC marketing services, you can:

  • Make data-driven decisions about a strategy’s effectiveness
  • Funnel ad spend to the most profitable ad campaigns
  • Demonstrate to stakeholders your (and PPC’s) impact on company objectives

Bid management

Forget wasted ad spend. With WebFX’s PPC management services, bid management is built-in and includes:

  • Monitoring for fraudulent activity
  • Optimizing bids to maximize ROI
  • Leveraging AI to meet monthly ad spends

With our PPC agency’s proactive bid management, your team can spend less time monitoring ad accounts and more time on the projects that need your attention.

Landing page optimization

Optimize ad campaigns from beginning to end with WebFX’s pay-per-click advertising services, which include landing page optimization.

Besides access to our in-house conversion rate optimization (CRO) team, you’ll also have access to RevenueCloudFX’s pre-built templates for revenue-driving landing pages.

With RevenueCloudFX’s landing page library, our clients have captured 11% more leads from their landing pages.

Continuous campaign management and optimization

At WebFX, we don’t just stop at implementing your ads and creatives. We’ll continuously manage your campaigns for the long haul so you can focus on other business tasks.

Plus, our analysts will track the data from your campaigns and use it to continuously improve your strategies for a higher ROI.

Achieve Your Revenue Goals With a Top PPC Agency

Transparent PPC Service Pricing

Your business, audience, and market is unique. From our more than 29 years in the industry (and as a Google Premier Partner), our PPC company knows that PPC plans built around vs. forced to fit a business perform best. That’s why WebFX specializes in custom PPC services. Learn more about what our customizable plans can include below:

 

Custom PPC Plans

Starting at

$650 / month

How we determine pricing

Your Ad Spend

Your advertising budget will not only determine your monthly management costs, it will also help determine which advertising channels we’d recommend investing in to maximize your marketing budget.

Networks and Targeting

Your custom strategy will depend on where you are looking to advertise- Google, Bing, Programmatic, etc. Your WebFX strategist can recommend PPC channels for you based on your business goals!

Creative Needs

If you have an in-house designer, you may not need WebFX’s support with the creation of branded ad creative. However, many of our clients trust WebFX’s design team to create professional, branded display ads for any campaign type.

Included for All PPC Plans:

Unlock 25% higher returns from PPC with WebFX’s PPC management services

As a Google Premier Partner, WebFX is a trusted partner for businesses looking to build brand awareness, generate leads, and earn sales from pay-per-click ads — and it shows in our 93% client satisfaction rate.

Leverage our award-winning team and tech to grow your PPC ROI by 25% (or more) by contacting us online to receive a PPC services plan that’s customized to your business, goals, and marketplace, and start:

  • Building more brand awareness
  • Generating more revenue
  • Making more data-backed advertising decisions
  • Providing more data to company stakeholders on PPC performance
  • And more

Ready to get started now? Give us a ring at 888-601-5359!

Table of Contents

FeaturesLitePro
Most Popular
Enterprise
Investment   
Ad Spend Limit$100 – $5,000/month ad spend (paid to networks)$5,000 – $30,000/month ad spend (paid to networks)$30,001+/monthly ad spend (paid to networks)
Initial Optimization$1,200 (First Month’s Management including Campaign Audit)$2,250 (First Month’s Management, including Campaign Audit, Creative Development)$5,800 (First Month’s Management, including Campaign Audit, Creative Development)
Progressive monthly management cost:$650$975 or 15% of spend, whichever is higher$4,500 or 12% of ad spend, whichever is greater
Included Networks   
Google PPC Network ✔️✔️
Google Local Services Ads ✔️✔️
Bing PPC Networks ✔️✔️
Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for)✔️✔️✔️
Google customer match & audience match ✔️✔️
Google Shopping Management ✔️✔️
AdTechFX Programmatic Advertising powered by RevenueCloudFX  ✔️
– 3rd Party Audience Targeting  ✔️
– Account-Based Retargeting  ✔️
– CRM Pipeline Retargeting  ✔️
Management Deliverables   
500+ SMEs behind campaign driving results  ✔️
Initial campaign development & strategy  ✔️
Advanced keyword research and selection2,000 Keywords10,000 Keywords10,000 Keywords
Industry analysis  Yes
Ad campaign copywriting✔️ ✔️
Ad copy performance testing  ✔️
Ongoing keyword development and tweaking  ✔️
Dynamic keyword insertion into ads  ✔️
Google analytics integration & goal tracking✔️ ✔️
Strategic bid management  ✔️
PPC account settings monitoring (Ex. Geotargeting)  ✔️
Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created)  ✔️
Up to two personal consultations per month✔️  
Monitoring clicks, conversions and click fraud activity  ✔️
Setup and management of rule based bidding  ✔️
International PPC campaign management (Addtl. fees may apply)  ✔️
Creative Deliverables  ✔️
Setup of 1 FunnelsFX Landing Page template   
Display Ad Creatives (One Time) One Time: 2 sets rapid display ads – 16 ads total (8 images per set)One Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total (8 images per set)
Connected TV Commercial Ads (One Time)N/AOne Time: 1 15-second rapid ConnectedTV adOne Time: 1 Set of Rapid CTV Ads 15 + 30 Seconds (2 videos total)
Audio Commercial Coming SoonComing Soon
International Campaigns (SEM Only) – Each additional language monthly management cost: $325$325
Performance Reporting   
Monthly performance & analysis reporting  ✔️
Website conversion analysis reporting  ✔️
Omni-channel customer journey tracking and reporting  ✔️
Federated Ad CLID Pool for tracking calls to specific paid ad campaign Shared pool (Up to 25 concurrent Paid Advertising visitors)Shared pool (Up to 50 concurrent Paid Advertising visitors)
IntegrationsFX: Conversion Based Smart Bidding Included with
revenuecloudfx gray Large PNGLicense
Included with
revenuecloudfx gray Large PNGLicense
IntegrationsFX: Lookalike + Custom Audiences Included with
revenuecloudfx gray Large PNGLicense
Included with
revenuecloudfx gray Large PNGLicense
Add Ons   
Dedicated Federated Ad CLID Pool of 25 dedicated numbers and 25 concurrent visitors$100/month$100/month$100/month
Dedicated Federated Ad CLID Pool of 100 dedicated numbers and 100 concurrent visitors$400/month$400/month$400/month
Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 11 Sizes Each (44 Display Ads Total) & No Client Edits Included$375/month$375/month$375/month
Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 11 Display Sizes (66 Display Ads Total) & No Client Edits Included$940/month$940/month$940/month
B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 11 Display Sizes (110 Display Ads Total) & No Client Edits Included$1,500/month$1,500/month$1,500/month
Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits$1,125/month$1,125/month$1,125/month
ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds$190/month$190/month$190/month
ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds – 2 CTV Ad Variants for A/B Performance Testing$375/month$375/month$375/month
ConnectedTV – Rapid CTA Layout Video Ad for 15 + 30 seconds$375/month$375/month$375/month
Social Media Advertising$975/month$975/month$975/month
Landing page performance testing$1,800/month$1,800/month$1,800/month
Translation ServicesBy QuoteBy QuoteBy Quote
Website conversion analysis implementationBy QuoteBy QuoteBy Quote
Need more information? Call Us:888-601-5359
   

Expand Your Reach Supplementary Advertising Strategies

Social media ad services

Advertise on LinkedIn, Instagram, Twitter, Facebook, and more with our customizable social media advertising services.

 

 

PPC audit

With an in-depth PPC audit, your dedicated account manager can develop data-backed recommendations for your pay-per-click strategy. Plus, they can ensure the health of your ad campaigns, verifying the setup and optimization of your account, campaigns, and ad groups.

Other areas your audit will evaluate include:

  • Competitor ads
  • Bid optimization
  • Advertising assets, like images, landing pages, and ad copy
  • Tracking
  • And more

Based on our PPC management company’s research, your account manager will develop a custom recommended PPC marketing strategy for your business.

Ad creatives

Building, launching, and optimizing ad campaigns is easy with WebFX’s pay-per-click services. As a full-service PPC advertising agency, WebFX maintains the in-house talent needed to create, launch, and manage a successful ad campaign, which means we take care of:

  • Setting up ad campaigns
  • Designing ad graphics
  • Writing ad copy
  • Building ad landing pages
  • Creating audio or video ads

With WebFX, it’s possible to move faster than the competition and launch compelling ads that attract (and convert) your target audience. You also skip the hassle of fighting for in-house design time and eliminate the downsides of hiring a freelancer with our PPC advertising services.

First-party data activation

First-party data is one of the most powerful tools at your organization’s disposal, which is why our pay-per-click advertising services make using first-party data in digital advertising fast and easy — versus time-consuming and tedious.

With access to RevenueCloudFX, you can collect, store, and send first-party data anywhere — including your favorite ad platforms, from Google Ads to Facebook Advertising. And guess what? You don’t have to lift a finger to make it happen.

Data eligible for activation includes:

  • Customer relationship management (CRM) data
  • User lists, like newsletter subscribers
  • Deanonymized website data

With first-party data powering their ad campaigns, our clients have improved PPC’s ROI by 25%, on average!

Full-funnel ROI tracking

Measure pay-per-click’s return on investment with unparalleled accuracy through RevenueCloudFX. With RevenueCloudFX’s full-funnel tracking, it’s possible to measure which channels, ad campaigns, and even URLs impacted a user’s journey from visitor to customer.

With this level of insight from your PPC marketing services, you can:

  • Make data-driven decisions about a strategy’s effectiveness
  • Funnel ad spend to the most profitable ad campaigns
  • Demonstrate to stakeholders your (and PPC’s) impact on company objectives

Bid management

Forget wasted ad spend. With WebFX’s PPC management services, bid management is built-in and includes:

  • Monitoring for fraudulent activity
  • Optimizing bids to maximize ROI
  • Leveraging AI to meet monthly ad spends

With our PPC agency’s proactive bid management, your team can spend less time monitoring ad accounts and more time on the projects that need your attention.

Landing page optimization

Optimize ad campaigns from beginning to end with WebFX’s pay-per-click advertising services, which include landing page optimization.

Besides access to our in-house conversion rate optimization (CRO) team, you’ll also have access to RevenueCloudFX’s pre-built templates for revenue-driving landing pages.

With RevenueCloudFX’s landing page library, our clients have captured 11% more leads from their landing pages.

Continuous campaign management and optimization

At WebFX, we don’t just stop at implementing your ads and creatives. We’ll continuously manage your campaigns for the long haul so you can focus on other business tasks.

Plus, our analysts will track the data from your campaigns and use it to continuously improve your strategies for a higher ROI.