At IDG, we are passionate about igniting digital innovation

Concord, CA · Web design, SEO & digital marketing for Bay Area businesses

Berkeley Branding, Website, App and Growth Services

Berkeley mixes research labs, campus startups and some of the Bay Area’s best-loved independent shops. Infinite Digital Group gives each of them a clear brand, a website or app that works, and the campaigns that bring customers in, all from one team.

Only need a website or SEO?

Berkeley web design and Berkeley SEO have their own pages. The rest of what we do is here.

Where Berkeley businesses find customers

A bookstore near campus and a fabrication shop in West Berkeley sell to completely different people. Here is what we tend to build in each area.

Telegraph Avenue and Southside

Shops and restaurants near UC Berkeley see a new crowd of students every fall. Social posts timed to the academic year keep them visible to each new class. See our social media marketing.

Downtown Berkeley

Theaters, restaurants and offices near the BART station draw visitors from across the East Bay. Ads set to a few miles around downtown reach them before they choose. Read about PPC advertising.

Fourth Street and North Shattuck

Boutiques and food businesses here sell to loyal regulars and visitors. An online store lets both keep buying after they leave. See our e-commerce development.

West Berkeley makers and labs

Fabricators, breweries and small manufacturers sell to other businesses and to the public. They need product pages and catalogs that explain what they make. Start with web development.

Brands people remember

Berkeley customers notice when a brand feels generic. We design a logo that fits your business, then carry it onto everything with your name on it.

Original concepts shaped with you into one mark that works at every size.

A written guide to your colors, type and voice.

Cards, stationery and pitch templates in one consistent style.

Posters, packaging, menus and event signs.

Ad and social graphics ready to run on each platform.

Prototypes for apps and research tools, tested with users before development.

Websites, stores and web tools

For business websites, see Berkeley web design. These services cover sites that take orders, handle accounts or link to other systems.

Custom features such as booking flows, member areas and CRM connections.

Editable WordPress sites with plugins and updates handled.

Shopify stores with your catalog, shipping and checkout set up.

Stores with pickup, local delivery or subscription boxes.

Content systems for teams that publish often.

Sites for software startups that explain the product and capture sign-ups.

Booking, intake and payment for coaches and consultants.

Apps and software

Berkeley is home to UC Berkeley and Lawrence Berkeley National Laboratory, and many new companies start here. We design and build their apps and software and take them through app store review.

Cross-platform apps for iPhone and Android from one codebase.

Native apps for iPhone and iPad, released on the App Store.

Native Android apps tested on many devices.

Browser-based dashboards, portals and booking tools.

Internal tools built around how your team actually works.

Subscription products with sign-up, accounts and billing.

Getting found and chosen

Organic search is handled on our Berkeley SEO page. These services add other sources of customers.

Planned monthly posts for Instagram, Facebook, LinkedIn or TikTok, with replies handled.

Search and social ads aimed at Berkeley and the East Bay, with calls and forms tracked.

Articles, guides and newsletters that answer your customers’ questions.

From research project to launch

Many Berkeley startups begin in a lab or a campus program such as SkyDeck. Before the first customer, they need to look credible to investors, hires and early users. We build that first layer.

  • A name and logo that scale. A brand that still fits after the seed round. See brand identity.
  • A pitch deck people finish reading. Clear slides with your data designed, not pasted in. See graphic design.
  • A product site with a waitlist. A site that explains the product and collects early sign-ups. See SaaS website design.
  • A first working version. A focused web or mobile app to test with real users. See web application development.

Industry-specific pages

Some industries follow rules or buying habits that change how their sites and ads work. These pages cover the ones we work with most.

Four steps, every project

The same process applies to a logo, a store or an app.

01

Scope

A free call, then a written proposal with each item priced.

02

Design

You see concepts and layouts first and tell us what to change.

03

Build

We develop and test on real devices, then train your team.

04

Launch

We go live, set up analytics, and stay available afterwards.

Our Top Industry Awards A Mark of Trust and Excellence

Web Design Goodfirms
Web Design Appfutura
Wadline Top Web Developers
Top Digital Marketing Companies
Social Media Upcity 1
Seo1
Mobile Itfirms
Full2
Ecommerce2
Branding Min

Notes from our clients

What projects cost

Read these before setting a budget. They explain the decisions that raise or lower a price.

What drives a redesign quote.

Moving platforms or hosts safely.

Budgets for sites aimed at business buyers.

Up-front and monthly costs of Shopify.

Berkeley and the nearby cities

Berkeley businesses often serve Albany, El Cerrito and Oakland too. These pages cover our work there.

Questions Berkeley clients ask

We are at 1800 Sutter Street in Concord. Berkeley projects mostly run over video calls, and we meet in person when it helps.

Yes. We design brands, pitch decks, product sites and first app versions for new companies, and grow the work as they grow.

Yes. If it has original vector files and you like it, we build around it.

Each project gets a written quote after a free consultation, with every deliverable priced on its own line.

A logo takes a few weeks. Websites and apps take longer, depending on features. The timeline is in your proposal.

Yes. We often take on design, development or campaigns that an in-house team has no time for.

You do. After final payment, everything we made is yours.

Talk to us about your Berkeley business

Call (925) 391-0389 or book a free consultation online.