Berkeley Branding, Website, App and Growth Services
Berkeley mixes research labs, campus startups and some of the Bay Area’s best-loved independent shops. Infinite Digital Group gives each of them a clear brand, a website or app that works, and the campaigns that bring customers in, all from one team.
Only need a website or SEO?
Berkeley web design and Berkeley SEO have their own pages. The rest of what we do is here.
Where Berkeley businesses find customers
A bookstore near campus and a fabrication shop in West Berkeley sell to completely different people. Here is what we tend to build in each area.
Telegraph Avenue and Southside
Shops and restaurants near UC Berkeley see a new crowd of students every fall. Social posts timed to the academic year keep them visible to each new class. See our social media marketing.
Downtown Berkeley
Theaters, restaurants and offices near the BART station draw visitors from across the East Bay. Ads set to a few miles around downtown reach them before they choose. Read about PPC advertising.
Fourth Street and North Shattuck
Boutiques and food businesses here sell to loyal regulars and visitors. An online store lets both keep buying after they leave. See our e-commerce development.
West Berkeley makers and labs
Fabricators, breweries and small manufacturers sell to other businesses and to the public. They need product pages and catalogs that explain what they make. Start with web development.
Brands people remember
Berkeley customers notice when a brand feels generic. We design a logo that fits your business, then carry it onto everything with your name on it.
Original concepts shaped with you into one mark that works at every size.
A written guide to your colors, type and voice.
Cards, stationery and pitch templates in one consistent style.
Posters, packaging, menus and event signs.
Ad and social graphics ready to run on each platform.
Prototypes for apps and research tools, tested with users before development.
Websites, stores and web tools
For business websites, see Berkeley web design. These services cover sites that take orders, handle accounts or link to other systems.
Custom features such as booking flows, member areas and CRM connections.
Editable WordPress sites with plugins and updates handled.
Shopify stores with your catalog, shipping and checkout set up.
Stores with pickup, local delivery or subscription boxes.
Content systems for teams that publish often.
Sites for software startups that explain the product and capture sign-ups.
Booking, intake and payment for coaches and consultants.
Apps and software
Berkeley is home to UC Berkeley and Lawrence Berkeley National Laboratory, and many new companies start here. We design and build their apps and software and take them through app store review.
Cross-platform apps for iPhone and Android from one codebase.
Native apps for iPhone and iPad, released on the App Store.
Native Android apps tested on many devices.
Browser-based dashboards, portals and booking tools.
Internal tools built around how your team actually works.
Subscription products with sign-up, accounts and billing.
Getting found and chosen
Organic search is handled on our Berkeley SEO page. These services add other sources of customers.
Planned monthly posts for Instagram, Facebook, LinkedIn or TikTok, with replies handled.
Search and social ads aimed at Berkeley and the East Bay, with calls and forms tracked.
Articles, guides and newsletters that answer your customers’ questions.
From research project to launch
Many Berkeley startups begin in a lab or a campus program such as SkyDeck. Before the first customer, they need to look credible to investors, hires and early users. We build that first layer.
- A name and logo that scale. A brand that still fits after the seed round. See brand identity.
- A pitch deck people finish reading. Clear slides with your data designed, not pasted in. See graphic design.
- A product site with a waitlist. A site that explains the product and collects early sign-ups. See SaaS website design.
- A first working version. A focused web or mobile app to test with real users. See web application development.
Industry-specific pages
Some industries follow rules or buying habits that change how their sites and ads work. These pages cover the ones we work with most.
Four steps, every project
The same process applies to a logo, a store or an app.
01
Scope
A free call, then a written proposal with each item priced.
02
Design
You see concepts and layouts first and tell us what to change.
03
Build
We develop and test on real devices, then train your team.
04
Launch
We go live, set up analytics, and stay available afterwards.
Our Top Industry Awards A Mark of Trust and Excellence
Notes from our clients

Kaytree
Founder
IDG was great to work with!
IDG did an amazing job bringing my vision for the Kaytree website to life! They crafted a site that’s not only beautiful but also functional and user-friendly for both elderly and younger users.

Robin Anderson
Founder
They truly captured my vision
IDG did an outstanding job on my website! They truly captured my vision, creating a professional, visually stunning, and user friendly site. I’m very impressed with their attention to detail and seamless process.

Natalie Cima
Co-Founder
They are true professionals
They are true professionals who went above and beyond to ensure my satisfaction. I highly recommend this company if you’re looking for a website you’ll be thrilled with!

Dr. Yvette Ghannam
Manager
IDG, the web architect of my Business
My online business, plus a dynamic advertisement banner and business card I am so thankful and blessed to have INFINITE DIGITAL GROUP to be the web architect of my new business M.F. & E. Investigative Services. They created a suitable label brand name for M.F. & E.

James Cima
Founder
Highly Recommend this company
THANK YOU After a tough start, INFINITE DIGITAL GROUP (Simon Daniel) has come thru as the true professionals they are and have gone out of their way to satisfy me. Therefore I would recommend this company if you want a website(s) that you will be extremely happy with Sincerely.

Eric Stats
CEO
I would highly recommend IDG
From the very beginning, I never felt out of control. Throughout the design process, they were extremely patient with me as I made my decisions and figured out my direction. I would highly recommend them! Quality work!

Rashida Azizi
Founder
Highly skilled marketing company
They took the time to understand what I wanted and came up with great ideas on how to implement them. I love the work they did on my website. Great company to work with.

DeWayne Lewis
Founder
IDG exceeded our expectations
IDG did an excellent job creating the TopOnyx website! The team was professional, attentive, and delivered a sleek, user-friendly site that exceeded our expectations.
What projects cost
Read these before setting a budget. They explain the decisions that raise or lower a price.
What drives a redesign quote.
Moving platforms or hosts safely.
Budgets for sites aimed at business buyers.
Up-front and monthly costs of Shopify.
Berkeley and the nearby cities
Berkeley businesses often serve Albany, El Cerrito and Oakland too. These pages cover our work there.
Questions Berkeley clients ask
Where is your office?
We are at 1800 Sutter Street in Concord. Berkeley projects mostly run over video calls, and we meet in person when it helps.
Do you work with early-stage startups?
Yes. We design brands, pitch decks, product sites and first app versions for new companies, and grow the work as they grow.
Can you work with our existing logo?
Yes. If it has original vector files and you like it, we build around it.
How do you price your work?
Each project gets a written quote after a free consultation, with every deliverable priced on its own line.
How long will it take?
A logo takes a few weeks. Websites and apps take longer, depending on features. The timeline is in your proposal.
Can you work alongside our team?
Yes. We often take on design, development or campaigns that an in-house team has no time for.
Who owns the finished work?
You do. After final payment, everything we made is yours.
Talk to us about your Berkeley business
Call (925) 391-0389 or book a free consultation online.